Facebook’s hyped up new Timeline profile is here. Right now, users can adopt this new format on a trial-basis, but rest assured that this will become the standard sooner rather than later.
For a lot of job seekers, the idea of change is a little scary. After all, we all just jumped on the Facebook job search bandwagon. Now we have to adapt to a new look and learn how to use new features that could help emphasize our assets to prospective employers.
I’m here to tell you that it’s not that scary. In fact, the Timeline’s new features are great for the job seeker to share the right content with the right people, like potential employers, mentors, and colleagues.
Check out the four things every job seeker should know about the Facebook Timeline:
A picture is worth a thousand words
One of the biggest changes you’ll see in the Facebook timeline is the cover image. This large picture will be the first thing anyone sees when visiting your profile. You still have your profile picture, so your cover image can be anything from a vacation photo to a famous painting.
As a job seeker, you want your cover image to work double-time by working for your social life and your professional brand. Make it meaningful and professional. Steer clear of anything controversial or offensive. Be creative and choose a favorite picture or statement that fully embodies who you are.
Highlight your features
If you’ve been on Facebook for a while, you know that not all content is created equal. Certain statuses, notes, videos, and pictures are simply more important than others you share on a daily basis.
With the Timeline, you can highlight the most important content by clicking the “feature” button on the upper right hand corner of a post. Once your Timeline is up, Facebook will guess and suggest what is most important to you. I suggest you pay very close attention to what is featured and do not leave creating your personal brand entirely up to Facebook.
As a job seeker, try to highlight stories that a potential employer would like to see, but aren’t so “business-y” that it bugs your friends. Highlight trips, career accomplishments, and life events that say you are a well-rounded person.
Your past is back
It was always there, but now, your Facebook past is a lot more accessible. Thanks to the Timeline, anyone can access your content since the beginning of Facebook. Don’t worry, your privacy settings are still intact, but it’s still smart to peruse what you shared way back when.
This is a great opportunity to review who gets to see what. Chances are, your initial Facebook-ing was more social than anything else, so definitely pay attention to which audiences are privy to what information.
App it up
For those of us with smart phones or who have an affinity (or addiction) for social applications, the Timeline will make it so incredibly easy to broadcast what you’ve been doing. Now you can share the movies you’ve watched on Netflix, the songs you love on Spotify, and whatever fitness accomplishments you’ve reached on Nike.
As a job seeker, try to feature your efforts on business-related applications. You can share blog posts from WordPress, collaborate with colleagues on Huddle, and invite others to join a conversation on Cachinko. When employers see that you’re taking full advantage of what Facebook has to offer, they’ll be able to infer that you’ll do the same for their company.
Read more: https://www.publish2.com/organizations/4413/newswires/571/stories/5112941#ixzz1jr8UVWUJ
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